Taco Burger. That’s right. A Taco. Burger. A menu item that would usually be satire, coming through in full earnest right here in the PNW. We took this “Sorta Torta” (thanks Reddit) and created “The Official Sponsor of Unexpected Pairings,” an idea that fit snugly into our “Official Sponsor” campaign and spoke to a truth about us Pacific Northwesterners: we love to combine odd things. We pulled together a crew entirely of locals, and used a strikingly simple story to bring a seemingly alien idea back down to earth.